Namusairo was established in 2002 in Seoul
hoping that a cup of coffee could enrich our daily lives. We constantly visit origins communicating with the people who produce the coffees that we use. Our aim is to introduce many sides and charms of coffee using good ingredients and implementing logical roasting and rigorous quality control. We believe in the following principles:

GOOD INGREDIENTS

A good cup of coffee starts from good ingredients.

HANDS THAT THINK

Roasting, brewing, serving coffee and everything else we do are thought processes.
We, through our work, wish to contribute to our community.
Hard work never betrays us.

JOY OF WORKING TOGETHER

We try to help each other out and find joy in doing so.

WHAT’S THE MEANING OF WORKING FOR NAMUSAIRO?

We try to be mindful of our surroundings in the hope that what we are doing helps other members of our community and brings joy to their lives.

Lastly, our journey began with this poem:

Hmm, here is a path
that winds its way
through the trees (pronounced "Na-mu-sa-i-ro" in Korean)
Look at this path.
It is living and breathing
holding so many footsteps
in its bosom
Look at this path.
Standing here on the path
I’m dreaming of the world over the mountain.

[Path] by Kim Hwal-seong